Inquiry Form
Inquiry Form

// ABOUT US

Trusted by Brands.
Embraced by Celebrities.

ICA – International Commercial Agents, conceived in Britain, born in Hollywood 1975

Emerging from a group of expat creatives working at the center of the entertainment industry in Los Angeles, the business was built on relationships, access, and a practical understanding of how to connect talent with opportunity.

Ron Mowlam, founder of ICA talent agency

50 years representing talent for TV commercials worldwide
Gwyneth Paltrow for commercial campaign
Milla Jovovich for TV commercial campaign
Operating between London and Hollywood, the two principal centers of celebrity representation, International Commercial Agents combines British professionalism with access to internationally recognisable talent. As British as Fish & Chips and almost as posh as Victoria Beckham.

International Commercial Agents represents and works directly with British & International celebrity talent for advertising, endorsements, and brand ambassador roles, connecting them with brands, advertising agencies, PR companies and event organizers worldwide.

READ OUR STORY
Mr. T for TV commercial campaign
Operating between London and Hollywood, the two principal centers of celebrity representation, International Commercial Agents combines British professionalism with access to internationally recognisable talent. As British as Fish & Chips and almost as posh as Victoria Beckham.

International Commercial Agents represents and works directly with British & International celebrity talent for advertising, endorsements, and brand ambassador roles, connecting them with brands, advertising agencies, PR companies and event organizers worldwide.

READ OUR STORY
IMDb Pro talent agent commercial
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// What we do

Our bespoke services

There are no upfront fees of any kind. We work on the basis of “no-deal, no-charge”. If International Commercial Agents does not secure your chosen Talent within the budget you set, there is no charge whatsoever. This free service is subject a few T&C’s which can be seen below and at the foot of every Email we send.

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Advertising AND Endorsements

Milla Jovovich brand endorsement campaign
The right face defines a campaign in seconds and builds a legacy that lasts. International Commercial Agents connects brands with perfectly aligned celebrity talent to deliver immediate recognition and long-term commercial impact. In the battle of the brands research has proven that a product or service promoted by a celebrity will outsell a competitive product 3-1.

Brand Ambassadors

Elton John in MAC cosmetic campaign
International Commercial Agents bridges the gap between brands and celebrity talent. We secure partnerships that deliver instant credibility and reach, managing the process from strategic selection to final delivery. Don’t forget that a celebrity endorsing your brand will outsell your competitors 3-1.

Public Appearances and Events

Celebrity public appearances and events
International Commercial Agents specializes in commercially effective celebrity live performances, keynote speaking and presenting, ensuring your brand is paired with the right talent for a lasting association.

Commercial Management and Delivery

50 years of celebrity talent agency experience
Behind every successful partnership is a properly structured agreement and clear execution. When you say jump, we ask how high? This level of British courtesy and efficiency is almost unheard of from any other Hollywood agent.

Deceased Celebrity Icons

Deceased celebrity icons for brand campaigns
International Commercial Agents also provides access to licensing opportunities involving iconic movie stars and personalities through our Dead Famous division. www.dead-famous.com
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// testimonials

through their eyes

Hear directly from the people we’ve worked with. Our clients’ experiences speak to the results we deliver and the relationships we build.
““I was pleasantly surprised at how quickly you located the celebrity we particularly wanted to use. Both he and you were great””

Hilary Rafferty

Training & Employment Agency

“Without ICA this deal would never have been done. It was blown, they put it back together. I don’t know how”

Still Price Lintas

Senior Account Executive

“I know where to come in the future and who to recommend to my colleagues”

John Horrix – PR Officer

Basingstoke Borough Council

“Delivered the goods at short notice and responded well to the challenge”

S.J. Kaufman – Managing Director

Allders Department Store

“Coming to my rescue at the 11th hour and successfully securing two artistes”

Mary Elliott

Ellison PR

BBC logo for television advertising campaigns
British Airways logo for commercial campaigns
Cartier logo for luxury brand advertising
Harrods logo for celebrity brand campaigns
Hugo Boss logo for fashion brand campaigns
NatWest logo for commercial advertising campaigns
Rolls-Royce brand logo for commercial campaigns
Sainsbury's logo for celebrity brand campaigns
Sky TV logo for commercial advertising campaigns
Sony logo for celebrity advertising campaigns
Uber Eats logo for celebrity advertising campaigns
Waitrose logo for commercial brand campaigns
Cher in Uber Eats commercial campaign

// Work

Impact That Lasts

Working with the right mix of established names and emerging talent, each collaboration is designed to feel authentic and deliver measurable impact.

watch all
Oreo commercial featuring celebrity campaign

// Work

Impact That Lasts

Working with the right mix of established names and emerging talent, each collaboration is designed to feel authentic and deliver measurable impact.

WATCH ALL
Lewis Hamilton in Peroni commercial campaign

// Work

Impact That Lasts

Working with the right mix of established names and emerging talent, each collaboration is designed to feel authentic and deliver measurable impact.

WATCH ALL

// NEWS & BLOGS

INDUSTRY INSIGHTS

Your go-to place for fresh ideas, industry insights and the latest updates. Whether it’s recent projects, expert perspectives, or company news, you’ll find it all here.

All Blogs & News
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// CONTACT

GET IN TOUCH

All inquiries start via email. But if you prefer to talk to an expert simply let us know and an agent will be delighted to call you.

Name*(Required)

Your information is confidential and safe with us

All free services provided subject to our Terms and Conditions.

team@www.ica.us.com